Mark has developed a wide range of skills and can wear many hats.

• Creative leader experienced in taking business needs, customer insights, and brand requirements and turning them into successful and innovative online strategies that adhere to web standards and usability conventions
• Proven track record directing on-time and on-budget projects and overseeing up to 16 direct reports
• Knowledgeable about usability testing from simple and informal tests to highly planned tests of pre-launch prototypes
• In-depth knowledge of user-centric web development methodologies based on work with leading UX pioneers including Nathan Shedroff and Maria Giudice
• Strong understanding of strategic business planning issues with 12 years of experience guiding clients and teams in the development of innovative brand and online solutions
• Experienced working directly with brand managers to develop marketing strategies
• Expertise in business development including guiding pitches from initial contact through proposal delivery including scoping, strategy, feasibility, and project planning
• Extensive experience developing methodologies and processes that facilitate online innovation and profitability
• Solid knowledge of issues related to SEO, SEM, Web 2.0, email campaigns, website development, and rich media